Giovanni Trapattoni

Special Key has won Trap – legendary soccer coach – to highlight Netto’s sustainability campaign focused on reusable items. Of which Netto has an unmatched number of 120+ in their product portfolio. However, the most popular are empty bottles. Which is definitely a topic Signore Trap knows a lot about. As he has shown in his anger speech 22 years ago focusing on „Flasche leer“ and „Struuunz“. Never before has Italian temper been so entertaining. Which was reason enough for Jung von Matt to now bring back coach icon Trap on the national screen for Netto.